Harrah's Entertainment scraps IPO - Reuters

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By Helen Chernikoff NEW YORK | Fri Nov 19, 2010 9:16am EST
NEW YORK (Reuters) - Casino company Harrah's Entertainment Inc scrapped its $500 million initial public offering, citing market conditions, a day after General Motors (GM.N) made a triumphant return to Wall Street.

On Thursday, sources told Reuters the stock listing by the world's largest casino operator by revenue was delayed over concerns it would have been priced too high.

Harrah's, controlled by private equity firms Apollo APOLO.UL and TPG Capital TPG.UL, filed for the IPO in August.

Apollo and TPG bought the company in a $31 billion leveraged buyout in early 2008, shortly before the global financial crisis erupted.

Harrah's, which is changing its name to Caesars Entertainment Corp, has since seen its financial position erode as spending by consumers and businesses slumped. Harrah's posted a net loss of $165 million in the third quarter.

Paulson & Co, a hedge fund manager that injected cash into Harrah's in June in exchange for equity, plans to sell its stake of 30.24 million shares.

Harrah's operates about 50 casinos, primarily in the United States and Britain, mostly under the Caesars, Harrah's and Horseshoe brands. It also owns and operates the World Series of Poker tournament and brand.

Harrah's could not be reached immediately for comment, nor could underwriters Goldman Sachs Group Inc (GS.N) or Deutsche Bank (DBKGn.DE).

Underwriters Citigroup (C.N), Bank of America Corp (BAC.N) and Credit Suisse (CSGN.VX) declined to comment.

(Reporting by Sweta Singh in Bangalore, Helen Chernikoff in New York; Editing by Anne Pallivathuckal, John Wallace, Phil Berlowitz)



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